Erba Pura

Fruity, sweet and sunny. Inspired by Erba Pura.

An exuberant fruit opening with orange and tropical fruit, juicy and cheerful, that grows warmer through musk and amber. Sweet, but with enough freshness not to saturate.

How it develops

Sicilian orange, lemon and bergamot open like a glass of fresh juice — sparkling, sunny, immediately good-humoured. The heart is fruit, and plenty of it: ripe, tropical, sweet, a fruit bowl in the sun. The base is where it grows up: white musk makes it clean and skin-like, amber gives warmth, Madagascar vanilla rounds it off into something that keeps glowing softly all day. Fruit slowly becoming skin.

Who it's for, and when

Unisex, wearable for him and her. Four seasons, day and evening — one of our best-selling unisex fragrances. Looking for fruity but lighter and closer to the skin, see B-70. Want the warm, honeyed counterpart from the same house, X-50 is the step.

How to wear it

Two sprays on the neck and one on a wrist, on moisturised skin. Don't rub. For the evening, add one spray on your clothing.